Lovevery Review (UK): Is It Worth It? 11 Toys and Play Sets for Babies and Toddlers
Is Lovevery worth the money? We look at 11 Lovevery toys and play sets, from The Play Gym to the Real Life Play Kitchen, with UK prices and simple advice.
Lovevery The Play Gym
A play mat that grows with your baby through the first year.
- Suitable from birth
- 5 developmental zones
- Detachable toys and cards
Lovevery The Play Kits (Subscription)
A new box of age-matched toys every few months.
- Toys matched to your child's age
- No guessing what to buy next
- Comes with play guides
Lovevery The Mini Kits
A smaller, one-off kit that's perfect as a gift.
- No subscription
- Great gift size
- Lower price than full kits
Lovevery The Block Set
70 solid wood pieces for building, stacking and early STEM skills.
- 70 solid wood pieces
- 20+ guided activities
- Open-ended play for years
Lovevery The Bath Set
Bath toys designed for learning, and made to prevent mould.
- Easy to clean and dry
- Toys that work together
- Makes bathtime fun
Lovevery The Music Set
Six real instruments that make learning music easy.
- 6 real instruments
- Songs matched by colour
- Always sounds good
Lovevery The Maths Skill Set (Part 1)
A hands-on maths programme for young children.
- Hands-on maths learning
- Save £30 on both parts
- Structured activities
Lovevery Play Every Way Table
A play table that changes between 5 play modes.
- 5 play modes
- Encourages independent play
- Add-ons available
Lovevery Play Every Way Table Add-Ons
Extra play pieces for the Play Every Way Table.
- Adds new ways to play
- Works with the table
- Cheaper than a new toy
Lovevery Real Life Play Kitchen
A play kitchen with a real working sink.
- Real working sink
- Encourages real-life skills
- Beautiful design
Lovevery The Playshelf
A 2-in-1 storage shelf that keeps toys tidy and easy to reach.
- Keeps toys tidy
- Children can reach their own toys
- Looks good in any room
Lovevery makes toys and play sets for babies and young children, designed with child development experts. The idea is simple: give your child the right kind of play at the right age, with sturdy, well-made toys and clear guides for parents.
The toys aren't cheap, so we've looked at the full UK range to help you decide what's worth buying, from a newborn play mat to a real working play kitchen.
Good to know before you buy
- Lovevery UK offers free 30-day returns on its products
- Most sets come with a play guide with age-based activity ideas
- See today's offers at Lovevery UK
The Lovevery range at a glance
| Product | Best for | Age | Price |
|---|---|---|---|
| The Play Gym | Newborns | 0+ months | £140 |
| The Play Kits | Ongoing, age-by-age play | Newborn to 4 years | From around £80 per kit |
| The Mini Kits | Gifts or trying Lovevery | 0 to 21+ months | £60 |
| The Block Set | Building and early STEM | 12+ months | £80 |
| The Bath Set | Bathtime | Babies and toddlers | £60 |
| The Music Set | Music and rhythm | 18 months to 4+ years | £135 |
| The Maths Skill Set | Early maths | Pre-school | £170 (Part 1) |
| Play Every Way Table | Independent play | Toddlers | From £300 |
| Real Life Play Kitchen | Pretend play | Toddlers and pre-schoolers | £375 |
| The Playshelf | Storage and tidy play | All ages | £390 |
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What to look for in baby and toddler toys
- The right age. Toys that match your child's stage keep them interested for longer. Always check the age guidance.
- Safety. Look for sturdy toys with no small parts for under-threes, and buy from a trusted shop.
- Open-ended play. Blocks, music and pretend play can be used in many ways, so they last for years.
- Fewer, better toys. A few good toys often get more use than a big pile of cheap ones.
- Easy cleaning. Especially for bath toys and anything that goes in a baby's mouth.
- Space. Measure before you buy bigger items like the play kitchen, table or shelf.
Is Lovevery worth the money?
Lovevery is a premium brand, and you pay more than for toys from a supermarket. In return, you get well-made, carefully designed toys with clear guidance on how to play with them. Many parents also like that the toys are designed to be used for a long time, as children grow.
If your budget is tight, start with one product rather than a whole set. The Mini Kits are a good, smaller way to try the brand, and the Block Set is one of the most versatile toys in the range.
So, which Lovevery product should you buy?
For a newborn: The Play Gym, which grows with your baby through the first year.
For a baby shower or first birthday gift: The Mini Kits or The Block Set.
For toddlers who love to play "grown-up": The Real Life Play Kitchen.
For little musicians: The Music Set.
For age-by-age play all the way to four: The Play Kits subscription.
Not quite right? See all products at Lovevery UK
Common questions
What age is Lovevery for?
Lovevery makes products for newborns up to around age four and beyond, depending on the product. Each product page shows the recommended age.
How do The Play Kits work?
The Play Kits are a subscription. You receive a new kit of toys designed for your child's age every few months. You can usually skip or cancel. Check the current terms and price on the Lovevery website.
Can I return Lovevery toys?
Lovevery UK offers free 30-day returns. Check the returns policy on the website for full details.
What is the best Lovevery gift?
The Block Set and The Mini Kits are popular gifts. For a new baby, The Play Gym is a lovely bigger gift.
Are Lovevery toys Montessori?
Lovevery's products are inspired by child development research and Montessori-style ideas, such as simple, real materials and age-appropriate play.
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- We checked prices across several stores so you can see where it is cheapest.
Lovevery The Play Gym
The Play Gym has 5 developmental zones, 5 detachable activity toys and 3 sets of cards, plus a play guide with stage-based activity ideas.
The double-sided cover starts as a high-contrast play space for newborns, and later turns into a cosy play fort for toddlers. It's suitable from birth.
✓What We Like
- Suitable from birth
- 5 developmental zones
- Detachable toys and cards
- Turns into a play fort later
✕What to Keep in Mind
- Takes up floor space
- Premium price
Lovevery The Play Kits (Subscription)
The Play Kits are Lovevery's subscription. Each kit is designed for your child's current stage, so the toys change as they grow, from newborn up to around four years old.
It saves you guessing which toys to buy next. Check the current price per kit and the subscription terms before you sign up.
✓What We Like
- Toys matched to your child's age
- No guessing what to buy next
- Comes with play guides
✕What to Keep in Mind
- Ongoing cost
- Check the subscription terms
Lovevery The Mini Kits
The Mini Kits are smaller, one-off sets of development toys for babies and toddlers from 0 to 21+ months. There's no subscription, so they're a good way to try the brand or to give as a gift.
✓What We Like
- No subscription
- Great gift size
- Lower price than full kits
✕What to Keep in Mind
- Fewer toys than The Play Kits
Lovevery The Block Set
This 70-piece solid wood block set comes in 18 colours, with pieces to stack, roll, count, sort and connect. A guide includes 20+ learning activities.
It's suitable from 12 months and is the kind of toy children keep using for years.
✓What We Like
- 70 solid wood pieces
- 20+ guided activities
- Open-ended play for years
- From 12 months
✕What to Keep in Mind
- Lots of pieces to tidy away
Lovevery The Bath Set
The Bath Set is a group of bath toys that work together, with cause-and-effect play that helps early language. Lovevery says the toys are made to prevent mould, as they're easy to clean and dry quickly.
✓What We Like
- Easy to clean and dry
- Toys that work together
- Makes bathtime fun
✕What to Keep in Mind
- Only for bathtime
Lovevery The Music Set
The Music Set includes 6 real instruments, a working metronome, a music book and song cards. It's designed for children from 18 months to 4+ years.
Notes are matched by colour or letter, and the instruments use the pentatonic scale, so the notes always sound good together.
✓What We Like
- 6 real instruments
- Songs matched by colour
- Always sounds good
- 18 months to 4+ years
✕What to Keep in Mind
- Can be noisy
Lovevery The Maths Skill Set (Part 1)
The Maths Skill Set is a hands-on, real-world maths programme for children. Part 1 ships now, and Part 2 is due to ship in mid-December 2026.
At the time of writing, Lovevery offers a £30 saving when you buy Part 1 and Part 2 together.
✓What We Like
- Hands-on maths learning
- Save £30 on both parts
- Structured activities
✕What to Keep in Mind
- Part 2 ships in December
- Higher price
Lovevery Play Every Way Table
This table transforms between 5 play modes, giving toddlers a space for independent play. You can buy it on its own or with seating and accessories, which cost more.
✓What We Like
- 5 play modes
- Encourages independent play
- Add-ons available
✕What to Keep in Mind
- From £300, more with extras
- Needs space
Lovevery Play Every Way Table Add-Ons
If you already have the Play Every Way Table, add-ons such as sensory bins, easel pads and a brick board add new ways to play. Prices vary by add-on.
✓What We Like
- Adds new ways to play
- Works with the table
- Cheaper than a new toy
✕What to Keep in Mind
- Needs the Play Every Way Table
Lovevery Real Life Play Kitchen
This play kitchen goes beyond pretend play: it has a real, working sink with fresh water, so children can wash up just like at home. You can choose your backsplash design.
It's a big investment, but it's one of the most impressive play kitchens available.
✓What We Like
- Real working sink
- Encourages real-life skills
- Beautiful design
✕What to Keep in Mind
- Expensive
- Needs space
Lovevery The Playshelf
The Playshelf is a 2-in-1 storage shelf designed to help children see and reach their toys, which encourages deeper, more focused play. It also helps keep the room tidy.
✓What We Like
- Keeps toys tidy
- Children can reach their own toys
- Looks good in any room
✕What to Keep in Mind
- The most expensive item here
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